Swedish casino games developer NetEnt is set to launch another World Cup-related product with the release of Live Sports Roulette.

Having introduced the World Cup Free Round Widget for slot games last week, the supplier said it will launch a new experience for live casino players next month on June 14th.

NetEnt described the game as an immersive live football experience which will allow players to keep up with scores and real time updates, while enjoying live roulette. Dealers will also comment on the World Cup games with the live sports feed showing a summary of on-going game statistics, group tables and scheduled games.

During the World Cup tournament, NetEnt will launch a new promotion alongside the release, Goal Smash Roulette, which is comprised of daily bonus giveaways and prize draws with a total prize pool of €75,000.

“Live Sports Roulette offers a truly immersive football experience, while players enjoy our live games,” said NetEnt chief product officer Henrik Fagerlund. “With the World Cup just around the corner, it’s the perfect opportunity to introduce Goal Smash Roulette, giving players a chance to win daily prizes as well as staying on top of all the action during the tournament.”

The Live Sports Roulette and Goal Smash Roulette promotions will be available to all operators on an opt-in basis during the World Cup, and will integrated for participating NetEnt Live customers.

After the World Cup, the technology will be available for Roulette and for any type of event.

Shares in NetEnt AB (STO:NET_B) were trading up marginally by 0.80 per cent at SEK50.65 per share in Stockholm Wednesday morning.

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