Malta-based game development studio Pragmatic Play has gone live in the regulated Italian iGaming market with Betsson’s StarCasino brand.

Pragmatic Play has integrated its entire portfolio of slot titles with the operator, including popular games Wolf Gold, Chilli Heat and Lucky New Year, as well as an exclusive Star Jackpot game.

“We are proud to bring our games to StarCasino players, and are confident that our flair for engaging features, enjoyable themes and exceptional underlying maths will make them firm favourites,” said Pragmatic Play chief commercial officer Melissa Summerfield.

“This agreement is an important milestone for us, building on our brand presence with yet another highly regarded operator.”

Andrea Rossi, managing director for Southern Europe and LatAm at Betsson Group, added: “At StarCasino, we work hard to give players the best possible online casino experience, and offering them fresh and exciting games is obviously an important part of that.”

Shares in Betsson AB (STO:BETS-B) were trading down 0.50 per cent at SEK57.93 per share in Stockholm Thursday morning, ahead of their 52-week low of SEK56.81 per share set on May 29th.

 

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