Games News

Malta-based casino games provider Pragmatic Play continues to expand its reach with the launch of its full slots portfolio with GVC-owned Ladbrokes Coral and its live casino offering with Interwetten.

Further strengthening its relationship with GVC, the supplier will provide Ladbrokes Coral customers access to slots including John Hunter and the Aztec Treasure, Da Vinci’s Treasure and the popular Wolf Gold game.

Pragmatic Play already provides its games to GVC’s bwin, PartyCasino and PartyPoker brands.

“We are very pleased to have signed this agreement with Ladbrokes Coral, one of the world’s most respected and recognisable gaming brands,” said Pragmatic Play chief business development officer Yossi Barzely. “We have worked hard to establish our portfolio as one of the most engaging collections of products in the industry, and this deal is a major step in the right direction.”

Ladbrokes Coral commercial manager Adam Goodall commented: “We are always looking for opportunities to grow our online casino offering with top quality content, and Pragmatic Play’s games will be a valuable addition and enable us to keep delivering the best content to our players. We look forward to capitalising on the opportunities this new partnership holds.”

Pragmatic Play has also rolled outs its full suite of live casino games with Malta-licensed Interwetten, having recently secured approval from the Malta Gaming Authority (MGA) for its bingo and live casino products.

“We are delighted to have gone live with such a highly-regarded operator as Interwetten,” Barzely added. “We have been hugely impressed with the company’s work and joining forces with them will consolidate our position as a leading multi-product supplier.

“The speed at which we have achieved commercial success after receiving the MGA Recognition Notice is very exciting, and we eagerly look forward to the future.”

Interwetten head of product management, CRM and content, Mario Bilic, said: “Pragmatic Play has a proven track record in the iGaming industry, and we are delighted to be one of the first operators to offer its high-quality live casino games.

“Their suite of games is one of the most innovative in the market, and we have every confidence Pragmatic’s live casino games will be hugely popular with our players.”