Bookies make moves to resuscitate public image

22nd September 2014 10:13 am GMT

Is the bookmakers’ Senet Group a case of ‘too little, too late’ or a positive step in the right direction?

Last Monday, Gala Coral, Ladbrokes, Paddy Power and William Hill announced their latest move to address public concerns about problem gambling in Britain with the establishment of an independent watchdog, Senet Group, to enforce minimum standards on advertising.

Those standards include the removal of all fixed odds betting terminal (FOBT) adverts from shop [...]