As trading has become an increasingly automated service, the bookmaking industry is losing a key skillset. This is putting pressure on operators’ margins, to the point where sports betting is at risk of becoming more akin to a casino product.
Margin control is frequently cited when operators report weaker-than-expected sports betting revenue. It’s become a useful catch-all term for the bookies to explain away hits from ‘adverse’ sporting results.
This, of course, [...]
