UK National Lottery operator Camelot has launched a new proprietary iLottery platform for desktop and mobile, with the solution already live in the UK and set to be launched in Ireland next year.
The platform has been developed through a partnership with the company’s B2B division, Camelot Global Services, and its in-house product development team, and has been built to be used with any host gaming system.
Camelot said it made a significant investment in the system which provides a suite of products that can be customised for any market and has been designed to offer a tailored experience for players on any device. It also comes with a transactional mobile service, allowing users to play a selection of instant win games.
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