London-listed Chinese lottery supplier DJI Holdings has signed a two-year deal with the Heilongjiang Sports Lottery Administration Center (HSLC) to supply and operate a new platform that will create a link between traditional offline lottery sales and the fast-growing online lottery channel.

Harbin Tengcai Technology Development (Harbin), a subsidiary of DJI and a division of Beijing New Net Science & Technology Development (New Net), will supply and operate what it describes as a “sales-assisting administration system” (offline-to-online system) for HSLC sales outlets using the official Heilongjiang Jingcai website as the platform.

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