Lottery supplier INNOVA Gaming Group has secured a one-year extension to its current pilot agreement with the Missouri Lottery, which will be expanded to include the installation of its LT-3 video instant ticket vending machines to a number of liquor-by-the-drink (LBD) locations.
Through its wholly owned subsidiary Diamond Game Enterprises, INNOVA will continue installing its LT-3 ticket dispensers in veterans and fraternal clubs in the state, and will also install the machines in 100 new LBD locations.
"It represents both an extension and an expansion of the current pilot program, which to this point was run exclusively in veterans and fraternal halls,” he said. “By adding LBD locations, the Missouri Lottery has offered us an opportunity to demonstrate the broad appeal of the LT-3 in non-traditional gaming venues, while bolstering revenues to small businesses, non-profits, and education in the state."
May Scheve Reardon, executive director of the Missouri Lottery added: "The pilot program has been a success. We expect that introduction of LT-3s into select LBD locations will build on that success.
“Lottery players will enjoy a fun, new product, while local businesses will benefit from increased visits by patrons, and the state's education fund will receive much-needed additional revenue.”