Lottery supplier EquiLottery Games has agreed a data partnership with Sportradar that will allow it to utilise real time sports data in support of its games.
The agreement initially covers the data necessary for Equilottery to offer Baseball Bucks, the first daily lottery draw game based on the results of a professional sports league, which has been developed in partnership with Major League Baseball (MLB).
Baseball Bucks features the official brand marks of MLB and the 30 MLB clubs, and uses a quick pick gameplay style where players have to match at least seven winning teams from 10 games played that day in order to win.
Equilottery said that the accuracy of the Sportradar data will serve to underpin the success of Baseball Bucks.
“We are thrilled to add another industry leader to our growing list of partners in the gaming space,” said EquiLottery Games founder and CEO Brad Cummings. “Through this deal, our lottery partners can be confident the data we use to power our games will be of the utmost integrity.
“This is the next step in our development of this new lottery category – games of pure chance based on the results of live sporting events. We hope this partnership goes beyond Baseball Bucks as we continue to expand our vision to develop what is essentially the world's first game of chance sportsbook.”
With Sportradar also providing data for other major sports leagues, Equilottery said that the agreement will lay the foundation for an ongoing relationship between the two companies.
“Development in the sports gaming space has been understandably dominated by sportsbook providers,” said Sportradar corporate sales manager for US betting Joe Solosky. “As such, we are excited to join a true innovator that’s putting a new spin on engaging players with games based on live sporting events.
“We look forward to being a part of the success for Baseball Bucks and other future games that EquiLottery Games develops.”