bwin.party has seen its share price increase by more than 13 per cent after confirmation that it has entered into discussions with interested parties that may result in an offer being made to acquire the business.

The company issued a statement Wednesday in response to media speculation, confirming that it has begun preliminary discussions with a number of interested parties regarding "a variety of potential business combinations designed to create additional value for shareholders".

This, bwin.party said, may or may not result in an offer being made for the company. However it stressed that these discussions were at a preliminary stage and that there could be no certainty as to whether they will result in any form of transaction.

bwin.party did not disclose any further details of the talks, but chief executive Norbert Teufelberger revealed earlier this year that the company would look to generate up to €40m through the disposal of various assets.

Its 40 per cent stake in sports betting operator Betbull has already been sold, while its payment processing business Kalixa is likely to be spun off into a separate business. bwin.party's US-facing business has also been suggested as a potentially valuable spin off.

However, following this morning's bond issue by Playtech, observers suggest that the gaming technology and services supplier now tops the list of bwin.party's potential acquirers.

Shares in bwin.party digital entertainment plc (Co.Data) (LSE:BPTY) jumped 13.82 per cent to 122.70 pence per share in London Wednesday following the announcement.

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