Central European bookmaker STS Gaming Group has made an equity investment of more than €1m in Stockholm-listed iGaming affiliate Better Collective.
The bookmaker has acquired close to 140,000 shares in Better Collective as part of its continuing international expansion strategy.
Better Collective’s portfolio includes more than 2,000 iGaming affiliate websites and products, such as bettingexpert.com, mybettingsites.co.uk and ScoresAndOdds.com.
Better Collective has recently grown in Europe through an aggressive M&A strategy and has established a presence in the US sports betting market [...]
