Leading online betting exchange Betfair has further invested in Australian rugby union, becoming the sponsor and official betting partner of the Queensland Reds, which represents the state of Queensland in the Super Rugby competition.
Under the agreement, Betfair will benefit from increased brand presence though advertising across the Reds’ digital platform, in stadium advertising and grass signage at home games.
Super Rugby is the largest rugby union competition in the southern hemisphere and was previously known as [...]