Sporting data provider Betradar has expanded its portfolio of products with the launch of a Live Channel for retail bookmakers.
Live Channel builds on the success of the company’s Live Odds and Live Scouting services to provide bookmakers with live statistics, odds, and sports feeds on a single screen.
Betradar said the new product will help to drive revenues for bookmakers by providing a unprecedented level of live entertainment to betting shops.
Sportradar managing director of sales Erik [...]
