EveryMatrix has bolstered its sportsbook solution OddsMatrix with the addition of data feeds from Sporting Index’s B2B subsidiary Sporting Solutions.
The partnership allows EveryMatrix to expand the range of sports covered through OddsMatrix, as well as offering more markets to allow it to better compete in core jurisdictions including the UK, Ireland and Australia.
OddsMatrix clients gain access to boxing, cricket, darts, snooker, Gaelic sports and Australian rules football, as well as an expanded range of football, basketball and tennis markets.
“They have some big clients and want to improve the product they offer them, so our rich heritage in modelling, pricing and trading means we are the perfect partner to help them achieve that,” Whelan explained.
EveryMatrix chief executive Ebbe Groes added: “We are genuinely thrilled to have partnered with Sporting Solutions to enable us to offer a much better and highly desirable product to our operators.”
The agreement is the second to be announced by EveryMatrix this week, after it partnered iSoftBet to add the Alderney-licensed casino supplier’s portfolio of slot games to its CasinoEngine solution.