Marketing News

UK-based games developer Betdigital has developed an online version of its land-based slot game Super Pots Bar-X for UK bookmaker Ladbrokes.

Betdigital was selected by Ladbrokes to replicate the game for the operator’s online channel.

Super Pots Bar-X is a traditional five reel video slot game which features three bonus games and a progressive jackpot above each reel. It is one of Betdigital’s most popular games, alongside the likes of Shamrock Surprise, Royal Gems and Fantastic Fruits.

“We’ve seen huge success with Super Pots Bar-X offline and it’s great to report the same feedback from the online version,” said Betdigital CEO Heath Samples. “Betdigital offers a true cross platform content territory and we’re delighted with this game and planned releases from our roadmap.”

The game utilises Betdigital's multi-platform interface, SystemX, which allows games to operate on multiple platforms via one common interface.

“Super Pots Bar-X is an exclusive multi-channel title and we are really pleased with the initial performance,” said Richard Poole, Ladbrokes Digital’s head of product. “This deal will further strengthen our position online and we have made clear our pledge to work with best-of-breed suppliers and Betdigital certainly fits into this category.”

Last month, NYX Gaming Group’s NextGen Gaming selected Betdigital to deploy two of its online slot games for Gala Coral’s land-based operations.