Marketing News

Malta-licensed casino games developer Yggdrasil Gaming has secured a deal to provide its entire portfolio of games to Swedish gaming operator Betsson.

Yggdrasil will provide its games across mobile and desktop devices with all of Betsson’s brands across all markets.

Betsson becomes the latest operator to sign up for Yggdrasil’s games, alongside the likes of CO-Gaming, Leaderbet, L&L Casino, Offside Gaming, Portomaso and Starfish Media.

Yggdrasil Gaming CEO Fredrik Elmqvist said: “It’s a very exciting time at Yggdrasil with us signing seven new operators in the past few weeks. Betsson have a hugely successful business with multiple brands in the industry, so to agree a content deal with them is a true honour and a massive opportunity for us.”

Yggdrasil’s content is currently live seven operators across fifteen gaming sites, including the likes of LeoVegas, Mr Green, Unibet, Vera&John and

Further integrations are expected to take place during the remainder of 2014.

“We are now focusing on integrating all these new partners over the coming weeks and months, and there are undoubtedly going to be a few more signings before the year is out,” added Elmqvist.