Luxury Casino, an iGaming brand operated by Malta licensee Apollo Entertainment, has scrapped a direct mail campaign after a customer complained to the UK Advertising Standards Authority that the offer was misleading.

The ad came in the form of a letter which told the recipient to use the site’s money to win more than one million pounds. Further text stated that players could gamble on slots, roulette, blackjack or video poker using “a free money gift.”

“There's absolutely no risk to your funds - just free money to spend in the casino as you wish,” the letter stated.

Premium subscribers continue here to the full article.

Related

GIQ Magazine Digital Edition