Marketing News

Tasracing, the governing body for horse racing in Tasmania, has signed a three-year sponsorship agreement with Tabcorp, as well as a broadcasting rights deal with its media subsidiary Sky Racing.

The agreement will see Tabcorp’s Luxbet brand gain naming rights to three of Tasmania’s racetracks, with the island’s main tracks renamed the Luxbet Park Hobart, Luxbet Racing Centre Launceston and Luxbet All Weather Devonport as of July this year.

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