Marketing News

Cherry-owned online gaming operator has continued to build up its sponsorship portfolio in Germany by becoming an official partner of three more 3.Bundesliga teams.

Following last week's deal with FC Hansa Rostock, the operator has now partnered Chemnitzer FC, VfL Osnabrück and SC Paderborn 07, with the deals brokered by commercial agency Infront Sports & Media.

Similar to its deal with Rostock, the partnerships see the Sunmaker brand appear around each team's stadium, as well as featuring on TV coverage and launching special online promotions for fans.

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