British bookmaker Betfred has signed its first football shirt sponsorship deal in Spain with La Liga club RCD Mallorca.
The two-year agreement marks the operator’s first sponsorship outside of the UK and follows Betfred’s online launch in Spain last month.
As the club’s main sponsor for the next two seasons, Betfred will benefit from branding on player shirts and training kit, as well as around the San Moix stadium and club website.
“The agreement with RCD Mallorca is the [...]