Toronto-listed gaming operator The Stars Group has extended its sponsorship of Schleswig-Holstein-based handball club SG Flensburg-Handewitt.
The three-year extension will see The Stars Group’s Sky Bet and SH.PokerStars.de brands displayed across the club’s Flens-Arena, as well as on LED displays on the sidelines at all home games.
“We are very proud to have found a partner in The Stars Group, who works with us on equal terms and is very committed to social issues here in Schleswig-Holstein and in the rest of Germany,” said SG Flensburg-Handewitt managing director Dierk Schmäschke.
The Stars Group head of brand sportsbook, Lynne McKee, commented: “We look forward to further expanding the excellent cooperation with SG Flensburg-Handewitt and have found an important partner in one of the most successful clubs in recent years in the Handball Bundesliga.”
Shares in The Stars Group Inc (TOR:TSGI) closed up 2.04 per cent at CAD$20.97 per share in Toronto Friday.