Sporttip, the sports betting division of Swiss lotteries Swisslos and Loterie Romande, has been unveiled as one of five new official sponsors of the Swiss Football League (SFL).
The new sponsorship deals are based on an optimised marketing concept for the Swiss Football League.
For the first time, five official sponsorship packages for the top two professional leagues were offered centrally by InfrontRingier Sports & Entertainment Switzerland AG, the exclusive marketing partner of the Swiss Football League.
“The [...]