Online casino games developer High 5 Games (H5G) has launched its Universal Game Platform (UGP) back-end infrastructure solution, as it looks to strengthen its position as a key iGaming supplier.
The UGP solution allows H5G to deliver customised content to players, launch targeted marketing campaigns and offers improved customer relationship management capabilities. H5G also claims that it can aid clients’ growth with faster roll-out of new content.
“High 5 Games is taking a major step forward with [...]