William Hill’s affiliate programme Affiliates United has successfully completed its migration to NetRefer’s Performance Management Suite, ending the operator’s long-term deal with former joint venture partner Playtech.
The new affiliate programme is described as offering “state of the art functionality” with managed online hosting, media tracking, customer support and account management solutions, as well as tailored reward plans and a range of marketing solutions.
The decision to end William Hill’s deal with Playtech after five years was [...]
