UK bookmaker Coral has snapped up former England national team captain Alan Shearer as its first ever football ambassador for the 2015/16 Premier League season.
The deal will see Shearer write the Alan Shearer Blog for Coral, which will be emailed to all customers each week, as well as making personal appearances at events and having a presence on the brand’s social media channels.
“Alan Shearer is one of the finest footballers of his generation and this [...]
