Dallas-based sweepstakes marketing provider CataBoom has entered into a strategic partnership with mobile technology provider JOINGO to offer land-based casinos new products designed to ramp up player engagement and boost retention.
The deal will initially see CataBoom’s platform integrated into JOINGO’s newest feature, Prize Play, which allows casino operators to integrate sweepstakes and instant win games into their mobile apps.
Prize Play offers JOINGO clients solitaire and spinning wheel games, allowing users to play, collect points and enter [...]
