UK-based betting exchange Smarkets has re-launched its affiliate software in partnership with Income Access.
The partnership will see the digital marketing firm integrate its affiliate management software and proprietary Ad Serving technology with Smarket’s platform.
“We are proud of the Smarkets affiliate programme and acknowledge the important role it has played in our unprecedented growth over the past two years,” said Smarkets CEO Jason Trost.
“Our team has worked exceptionally hard to challenge the industry status quo on [...]