Addison Global’s UK-facing sportsbook MoPlay has entered into a multi-year global partnership with English Premier League football club Manchester United.
The partnership with one of the world’s most iconic football clubs will see the two create exclusive content for fans, as well as engage in innovative co-branded activations around the world.
“MoPlay are an innovative and dynamic company looking to further enhance our fans’ gaming experience,” explained Manchester United group managing director Richard Arnold. “They are an [...]