Zynga has appointed former DeNA executive Clive Downie as its new chief operating officer.

Downie brings more than 20 years of industry experience to Zynga, having most recently served as chief executive of mobile social gaming company DeNA's American and European division, where he oversaw the company's mobile social games platform.

He also previously served as vice president of studios, managing DeNA's internal studios in North America and Europe, and vice president of marketing and revenue at ngmoco, a mobile game company acquired by DeNA in October 2010. Prior to ngmoco, Downie spent more than 15 years at Electronic Arts where he served as vice president of marketing.

Zynga chief executive Don Mattrick commented: "I have known Clive for more than two decades and am pleased to welcome him to the team. He is a seasoned leader with a deep understanding of consumer, marketing and mobile engagement, international experience operating both in EMEA and Japan and a rich background in game publishing — all of which are incredibly valuable as Zynga navigates its move to mobile."

"Zynga challenged the status quo of entertainment and changed the game for our industry by bringing free, highly social games to mainstream audiences around the world," added Downie. "I joined Zynga because I believe it has the ability to unlock disruptive new ideas that span gaming genres, markets and services."

Downie assumes the role on November 4th, reporting directly to Mattrick.

He replaces former Zynga COO David Ko, who left the company as part of a management reorganisation initiated by Mattrick in August, shortly after his appointment as chief executive.

Shares in Zynga Inc. (Co. Data) (NASDAQ:ZNGA) closed in New York Thursday down 0.28 per cent at $3.54 per share.

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