Los Angeles-based player verification solutions provider Central Account Management Systems (CAMS) has appointed former American Gaming Association (AGA) CEO Frank Fahrenkopf as a strategic advisor to the business.

Fahrenkopf served as founding president and chief executive of the AGA for almost twenty years, before stepping down from his role in June last year.

During his tenure, Fahrenkopf was described as instrumental in helping change the perception of the commercial casino industry in the US, and in setting up the National Centre for Responsible Gambling.

He becomes the second high-profile individual to join the solutions provider after former Nevada Gaming Control Board chairman Mark Lipparelli was hired as an advisor in October last year.

CAMS chief executive Matthew Katz said Fahrenkopf’s “considerable political and gaming acumen” would be invaluable as the company looks to expand in New Jersey and other soon-to-regulate states.

“He wrote the playbook on how industries like ours can mature and expand within the United States,” Katz added.

Fahrenkopf described CAMS as the backbone of the US online gaming industry, adding that the company values “trust, innovation and regulation.”

“Internet gambling is no longer an aberration; it is a robust industry that requires strong leadership and guidance,” Fahrenkopf continued. “I look forward to fulfilling a key role for CAMS.”

Before founding the AGA, Fahrenkopf served as chairman of the Republican National Committee during Ronald Reagan’s presidency. He also founded the National Endowment for Democracy and the International Republican Institute.