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Scientific Games Corporation has appointed Bally Technologies chief executive Richard Haddrill as executive vice chairman of its board, effectively immediately.

As executive vice chairman, Haddrill will be tasked with assisting Scientific Games in achieving its financial and business objectives in integrating the newly acquired Bally Technologies.

He will also focus on new business development and provide general strategic guidance to the supplier’s management team, reporting to the board.

He has been appointed to the position for three years, with his employment agreement expiring on December 31st 2017, with the agreement to be automatically extended unless either party gives notice to cancel the renewal.

Haddrill has served as chief executive of Bally on two occasions, from 2004 to 2012, then from May 2014 until the business was acquired by Scientific Games in a $5.1bn deal in November this year. He was also a member of Bally’s board of directors from 2003 until the acquisition, and served as chairman from 2012 to 2014.

Before joining Bally he was CEO at Manhattan Associates, a supply chain software solutions provider, and has also served as CEO of lottery and racetrack software provider Powerhouse Technologies. Haddrill is a director of the American Gaming Association.

His appointment further strengthens the management team of the combined entity, with Scientific Games chief executive Gavin Isaacs reorganizing the company into interactive, gaming and lottery business units.

Shares in Scientific Games Corporation (Co.Data) (NASDAQ:SGMS) closed in New York yesterday down 3 per cent at $13.24 per share.