London-listed Sportech has promoted its corporate development director Mickey Kalifa as its new chief financial officer, replacing Cliff Baty who is leaving the operator to join Manchester United FC.

Kalifa has served as corporate development director of Sportech for the past six years. During this time he has played a leading role in the acquisition and development of the company’s activities in the US.

A qualified Chartered Accountant, he has extensive experience in finance and executive director roles in the UK and US, working with leading media and technology companies such as Young & Rubicam, Disney, Time Warner, BSkyB and Liberty Media.

His predecessor Baty announced his departure in October this year, having worked for the company since May 2013. Previously he was finance director for Ladbrokes.

“I am delighted to welcome Mickey to the Board. He is a highly valued member of our executive team, and has played a significant role in the development of our business interests in the US and Canada,” Sportech chairman Roger Withers said of the new appointment.

“I would also like to thank Cliff for his contribution to the Board, and wish him well in his future career.”

Baty will begin the handover process to Kalifa on January 4th next year, before officially taking over as CFO following the announcement of Sportech’s full-year results for 2015 on March 3rd.

At this point Baty will leave the operator’s board and his position to become CFO of football giants Manchester United, the most successful club in the Premier League era.

Shares in Sportech plc (Co.Data) (LSE:SPO) are trading at 56.75 pence per share in London this morning.