Rational Group has appointed the former chief executive of Germany’s mybet Holdings as managing director of its BetStars sportsbook brand.

Zeno Osskó will join the operator next month to take charge of the sports betting business, which launched earlier this year.

From September 12th he will be responsible for the overall performance of BetStars, reporting directly to Rational Group chief executive Rafi Ashkenazi.

“Zeno is the right person to lead BetStars into the future,” Ashkenazi said of the new appointment. “His experience leading a portfolio of online and retail gaming products and the development and roll-out of an omni-channel sports betting product will help position BetStars for continued product improvement and growth.

"He is a strong addition to our experienced executive management team.”

Osskó has more than 10 years experience in the iGaming sector, having worked in a number of senior management positions at mybet, before being appointed chief executive to replace Sven Ivo Brinck last year. He left mybet in July.

He has also held positions at software supplier Datango AG, now part of SAP AG, and Vienna Online, an online portal for the Austrian city.

As a result of his new role he will relocate to BetStars headquarters on the Isle of Man.

Since the launch of BetStars there has been much speculation about the appointment of a managing director for the business, with former William Hill executive Jamie Hart at one point being tipped for the job.

“I’m eager to join the team and build upon BetStars’ foundations,” Osskó said. “BetStars has a bright future within the PokerStars family and I look forward to leveraging PokerStars’ existing base of more than 103m registered customers as well as making BetStars a new customer acquisition channel for the company.”

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