William Hill has strengthened its board with the appointment of three new non-executive directors, including industry veterans John O'Reilly and Mark Brooker.

O'Reilly most recently served as managing director of Coral Interactive and will take up his seat on the board on January 2nd alongside Robin Terrell, former chief customer officer for UK supermarket giant Tesco. The pair will be joined on the board by former Betfair COO Mark Brooker, who joins on April 3rd.

The trio have been appointed to provide the operator with much-needed digital, multi-channel and gambling industry experience, William Hill chairman Gareth Davies said.

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