Gibraltar-based online gaming operator BetVictor has appointed Matt Parkes as its new director of brand and creative.
Parkes brings 21 years of experience to the role, having developed brand propositions, marketing strategies and integrated campaigns for a number of leading brands, most recently as global head of publicity and global head of brand and creative at Betsson Group.
In his new role at BetVictor, Parkes will be tasked with providing strategic direction to further build on the operator’s brand across [...]