Germany’s Gauselmann Group has appointed Mathias Dahms as managing director of Merkur Sports & Gaming with immediate effect.

Dahms takes on the new role after serving more than five years as MD of another of Gauselmann’s German sports betting businesses, operator XTip Sportwetten.

As MD of Merkur Sports & Gaming, Dahms will focus on positioning Gauselmann for a future licensed sports betting market in Germany from 2020 onwards.

Dahms will work closely with the management of Merkur Sportwetten to strategically develop the sports betting offering within the Gauselmann Group, including its digital transformation.

Dahms is a former chief executive of mybet and has also served as president of the Berlin-based German Sports Betting Association (DSWV) since 2014, and was recently re-elected for another five year term.

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