Italy and US-focused betting and gaming operator Newgioco Group has appointed Kevin Slicker to lead the companies US sports betting operations and business development.

Joining as product consultant, Slicker is tasked with directing the US design of the ELYS betting platform and leading the Newgioco operations team build-out from his base in Oklahoma.

Slicker has 30 years experience as an advisor in the US sports betting industry. For the past 10 years he has served as a consultant to sportsbooks, casinos and daily fantasy sports providers, and is currently working with several US tribes in preparation for the legalization of sports betting. In addition, he is the sports betting consultant for the Arena Football League, providing advice on strategy, marketing, partnerships and potential new revenue streams.

"We are very pleased to have Kevin join our team in the US. Our strategic plan for developing our business in the rapidly growing regulated US sports betting market considered each state's unique set of rules, regulations and framework requiring a comprehensive multifaceted team, “said Newgioco CEO Michele Ciavarella.
“Bringing Kevin on board should help enable Newgioco to execute on both our multi-pronged strategy and our reach throughout the extensive and dynamic US sports betting market.

"Kevin is a highly recognised expert in the U.S. bookmaking industry. We further expect that having a true bookmaker as a part of the U.S. strategic operations plan combined with his extensive industry experience could be a significant advantage over our competition."