Since joining Aspire Global in 2015 as marketing manager, Shlomit progressed quickly to senior leadership roles, helping group CEO Tzachi Maimon with the plan to become a public company and diversify its product offering. After being promoted to vice president of HR & Operations in 2020, Shlomit had an instrumental role in the growth of the Aspire workforce from 120 to 350 people, opening new offices in Ukraine and India – while still in charge of the group’s marketing activities.
The successful IPO together with the acquisition of BTOBet and Pariplay established the Aspire group as a dominant player in the European market. Now, with NeoGames’s rich experience in North America, the objectives have risen. In her new role as VP of Marketing for the entire NeoGames Group, Shlomit is more than ready to take on the next challenge and drive the company to new heights.