UK and Irish horseracing broadcaster At the Races (ATR) has announced that it will launch its own broadband and mobile streaming division, replicating a service which had previously been delivered by digital sports content provider Perform Group.
ATR said that the technical delivery of its live Bet & Watch and archive racing content to bookmakers and other partners across broadband and mobile platforms in domestic and international markets had been undertaken by Perform since 2010, but [...]