Malta-based casino games developer Booming Games has brought in former NetEnt product head Shane Cotter as its new director of product.

Cotter brings over ten years industry experience to the role, having served at Betfair between 2007 and 2012, before joining NetEnt, first as product manager and most recently head of product management.

"We are extremely excited to welcome Shane to our Booming family," said Booming Games chief executive Max Niehusen. "Shane’s extensive industry experience makes him the perfect person to help to steer our Product. We have been successfully striving to become the partner of choice, and the addition of Shane will help to consolidate and grow the company."

Commenting on his new role, Cotter said: "I am thrilled to join such a vibrant and agile organisation. Booming Games has really begun to push the boundaries and to grow in a good way. I feel humbled and honoured to be invited to be a part of this journey as we begin to acquire new jurisdictional licenses and to create cutting edge features and functionalities in our new game engine."

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