There is not a lot that competes with the World Cup – especially this World Cup – but boy band One Direction have generated a fever pitch at the W Hotel in Barcelona not seen since Brazil beat Colombia the other night.

One Direction are staying at the same hotel as the World Gaming Executive Summit (WGES) in Barcelona. Their presence has meant delegates have had to walk a gauntlet of screaming teenage girls on entry to the hotel.

It’s a first for just about all of them bar - maybe - former Mayor of Las Vegas Jan Jones, who must have encountered a few screaming hordes at political rallies in her past life.

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