New York-based gaming supplier GameCo has launched its first skill-based video game gambling machines (VGM) at Harrah’s Atlantic City casino resort in New Jersey.

Harrah’s is the first casino to go live with the newly approved product, with the VGMs to be rolled out this month across all Caesars' Atlantic City casino properties, with 21 machines operating at Caesars, Harrah’s, and Bally’s Wild Wild West.

Danger Arena, a first-person action video game in which player skill determines the payout, will be the first title to be offered on the machines.

“It's a unique honour to be bringing the first-ever skill-based video game gambling products to launch in Atlantic City with Caesars Entertainment,” said GameCo co-founder and CEO Blaine Graboyes.

“Our goal is to create a VIP experience for gamers and the casino is the perfect destination. We envision a bright, revitalized future in Atlantic City as a new generation of gamers find their way here.”

GameCo said that having committed to New Jersey as the first market to launch its VGMs, it plans to expand to additional gaming jurisdictions over the next six months.

"Caesars is excited to celebrate the launch of the world's first skill-based video game gaming machines at Caesars, Harrah's Resort and Bally's Atlantic City," added Kevin Ortzman, president of Caesars and Bally's, and Rick Mazer, president of Harrah's Resort, in a joint statement.

"The debut of these innovative machines, exclusively at Caesars resorts in Atlantic City, further positions us as a destination of choice for both loyal customers, and the next generation of customers alike.”

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