Beter has secured approval in its seventh US state after being granted an event wagering supplier licence by the Arizona Department of Gaming.
The licence allows Beter to deliver its fast-betting content, including live streams and live data, to licensed operators in the state for the first time, including its exclusive ESportsBattle tournaments and Setka Cup table tennis series.
Both are now live in The Grand Canyon State with licensed operator bet365, a long-standing partner of Beter.
“Securing regulatory approval in Arizona is a pivotal moment in our ongoing US expansion strategy,” said Beter CEO Gal Ehrlich. “This marks our seventh state, and we are incredibly proud to continue our trajectory of growth in one of the world’s most dynamic betting markets.
“Our mission has always been to provide operators with the most reliable, high-velocity content available, and receiving the green light from the regulator is a testament to the integrity and quality of our offering. We are thrilled to kick off this journey with bet365 and look forward to bringing our industry-leading esports and sports content to even more Arizona players in the near future.”
Arizona is the 7th state in which Beter is now licensed as the company ramps up its presence in the wider US market. The supplier is also certified in North Carolina, New Jersey, Florida, Indiana, Iowa and Colorado.
“We are proud to announce that we have successfully completed the process of obtaining the Event Wagering Supplier License in the state of Arizona,” said Beter chief legal officer Valeriia Tarchynska. “The process took us a total of eight months and was one of the most challenging journeys for our team. However, thanks to the dedication and expertise of our legal and integrity teams, we successfully navigated it.
“This milestone strengthens our commitment to delivering reliable, compliant, and transparent products to our clients. We continue to actively work on securing regulatory approvals in key jurisdictions, including Ohio, Kentucky, and Illinois, among others.”