Lottery operator Camelot has set out its vision for the future of the Illinois Lottery as the sole bidder for the ten year contract to serve as the lottery's private manager.

Camelot Illinois, a division of Camelot Global, unveiled its proposal for the Illinois Lottery Monday, pledging to increase digital performance and innovate the product portfolio in order to reinvigorate the lottery brand.

Premium subscribers continue here to the full article.


GIQ Magazine Digital Edition