Lottery and gaming operator Allwyn has appointed Kresimir Spajic as chief executive of its newly formed digital division.

Spajic will take up the role at Allwyn Digital on 1 September, overseeing the operator’s iGaming, sportsbook and digital products as part of Allwyn’s efforts to evolve into a more digitally-led company.

Spajic joins Allwyn Digital after two years as CEO of Betfred’s US operations, having previously held senior roles at Hard Rock International and Great Canadian Entertainment.

Robert Chvatal, CEO of Allwyn, commented: “Kresimir’s appointment is a transformative step for our business. His expertise perfectly aligns with our commitment to continuously enhancing the player experience across our digital portfolio of products and games. I am delighted to welcome him to Allwyn in this exciting new chapter.”

Spajic said of his appointment: “Allwyn has a bold ambition of transforming the way players engage with lotteries, gaming and casual entertainment.

“Allwyn Digital is the natural next step in that journey, to be more seamlessly connected, digitally integrated and innovative, and I look forward to working with all the team to deliver for players and for the business.”