Scientific Games is aiming to support growth and innovation across its global lottery business with the appointment of Ovie Doro as senior vice president of Data, Analytics & AI.

Doro will lead the expansion of the SG Analytics group, advancing the company’s use of data and AI to help guide development of lottery games and technologies, enhance player experiences and deliver measurable, ROI-driven value for lottery customers across retail and digital channels.

Doro has more than a decade of experience in architecting and scaling enterprise analytics and machine learning platforms across global consumer and e-commerce organizations. 

Most recently, he served as senior global director of data science & machine learning engineering at Belgian multinational drink and brewing company AB InBev, where he pioneered the AI strategy for the company’s global B2B e-commerce platform.

Doro has also held senior data science leadership roles at Walmart and Jet.com, where he led teams responsible for customer analytics, experimentation platforms, personalization and lifecycle modelling. 

“Advanced analytics is critical to how Scientific Games supports our lottery customers and drives innovation and performance for sustainable growth,” said Scientific Games CEO Pat McHugh. “Doro brings deep experience understanding consumer behavior and building scalable analytics and data science capabilities at global organizations, and we’re excited to have him lead this mission-critical work.”

Doro will report to Carrie Galvin, chief transformation & strategy officer of Scientific Games, and will work closely with leaders across product, technology, sales and operations organizations.

“Doro’s appointment strengthens our ability to translate data into action and value for our customers,” said Galvin. “His experience building analytics capabilities that deliver real-world business outcomes will help us better serve lotteries through smarter products and performance insights.”