Sisal and Pokerstars have partnered with Casinò di Campione to operate live poker events and the poker room within the casino.
This partnership follows on from a tender issued by Casinò di Campione last autumn and will see Flutter Entertainment’s Sisal and PokerStars brands offer an “always-on” poker room and tournaments from Casinò di Campione in Como, Italy.
The initial contract runs for four years and includes a three-year extension option, with the launch date for the new poker room yet to be announced.
“We look forward to kicking off the partnership with Campione and offering the best poker experience to our passionate Italian audience,” said Cedric Billot, director of live operations at PokerStars.
“We are extremely proud to be announcing this agreement, having worked hard to get here, but this is just the beginning of an important chapter for the PokerStars brand in Italy. We will work together with the local Sisal team to make this a successful partnership and offer an epic experience.”
Mario Venditti, chairman of Casinò di Campione, commented: “With the poker tournaments, Casinò di Campione starts again with the competitive events that qualify its offer, enlivening the calendar of one of Europe’s most important gaming houses.
“This is a further step forward in the development of the company’s activity, which will undoubtedly increase its visibility.”