Aspire Global’s newly acquired game development and aggregation platform Pariplay has appointed Andrew Maclean as its new director of sales.
Maclean brings over 15 years of iGaming industry experience to Pariplay, having served as director of commercial account management for SG Digital, and before that as commercial director of Nordics at NYX Gaming Group (prior to its acquisition by Scientific Games). He also served more than 5 years with Ongame and bwin (now part of GVC Holdings).
Maclean joins Pariplay from European watersports company Tahe Outdoors, where he held the roles of store and sales manager.
In his new role, Maclean will be responsible for spearheading Pariplay’s sales strategy and driving the company’s growth across regulated iGaming markets.
“In addition to his unparalleled reputation, Andrew brings a wealth of experience to the role that will help Pariplay continue to strengthen its presence across regulated iGaming regions,” said Pariplay managing director Adrian Bailey. “We expect this to be another landmark year for the company and look forward to the expanded role that our sales team will play in meeting that objective.”
Commenting on his new role Maclean said: “I really look forward to working for Pariplay and bringing my extensive experience from the iGaming industry to further strengthen their brand and extend their increasingly strong footprint on the B2B market.
“Pariplay has a cutting-edge product and I cannot wait to be part of their successful journey. As well as their strong proprietary games content, I will be engaging customers with Pariplay’s stellar aggregation platform, all available by a single, swift implementation of Fusion.”
Shares in Aspire Global plc (STO:ASPIRE) were trading down 1.26 per cent at SEK15.64 per share in Stockholm Wednesday morning.