BetMGM has partnered with Century Casino & Hotel Cape Girardeau to gain access to Missouri’s sports betting market.
Missouri’s regulated sports betting market is expected to launch in December, once the enabling legislation comes into force at the end of August.
Th Missouri Gaming Commission (MGC) began accepting sports betting license applications earlier this month.
The market access partnership will see BetMGM offer online sports betting under Century Casino’s license, with the venue retaining the right to operate its own retail sportsbook.
This will give Century Casino & Hotel Cape Girardeau a percentage of net revenue earned by BetMGM, with a guaranteed minimum that has not been disclosed.
The partnership is subject to receipt of all necessary gaming licenses and approvals from the MGC.
“We are excited to partner with BetMGM, a leading online sports betting and gaming entertainment company with a dynamic and innovative brand,” said Century Casinos co-CEOs Erwin Haitzmann and Peter Hoetzinger.
Shares in Century Casinos Inc. (NASDAQ:CNTY) gained 3.03 per cent to close at $2.04 per share in New York Tuesday.