Octoplay has expanded its presence in Europe after taking its online casino games live with Novibet in Greece.

The launch follows Octplay’s licence approval from the Hellenic Gaming Commission in August 2024.

“The current Greek launch with Novibet demonstrates the momentum of our European expansion,” said Octoplay director of business development Ralitsa Georgieva, who will take over CEO in March. “Adding Greece to our portfolio of regulated markets reinforces our strategy of rapid growth across Europe, bringing our premium content to new player audiences throughout the continent.”

Novibet executive director of casino Fotini Matthaiou commented: “Our partnership with Octoplay marks another important step in Novibet’s ongoing commitment to delivering next-generation gaming experiences. By integrating Octoplay’s innovative portfolio into our platform, we continue to expand the range of premium content available to our players, combining cutting-edge technology with entertainment value. 

“At Novibet, we constantly seek strategic collaborations that enhance the quality and diversity of our offering, ensuring that every player enjoys a personalized, world-class gaming experience.” 

Novibet is currently in the process of being acquired by Allwyn, which announced an agreement to acquire a 51 per cent majority stake in the operator in December 2024.